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Free Resource
Free TV Show Pitch Deck Template
Eight slides. Fully annotated. Built from 25 years of pitching unscripted concepts to Discovery, PBS, A&E, and 28+ other networks. Download it and have a pitch-ready document in a day.
Download Free Template (PDF)No email required. No paywall. Just the template.
What's in the Template
This pitch deck template is based on the structure MY Entertainment uses when developing pitch packages for our own network submissions — refined over 25 years and hundreds of pitches. It covers the eight sections every unscripted TV pitch deck needs, with slide-by-slide guidance on what to write, how much detail to include, and what mistakes to avoid.
The template is designed as a starting structure, not a fill-in-the-blank form. Every show is different; the guidance in each slide is there to help you think, not to replace your creative judgment. A strong pitch deck reflects a specific show — not a generic template.
For the pitch deck to work, pair it with a sizzle reel — the visual complement to the written document. Together, they form a complete pitch package.
TV Show Pitch Deck Examples
Real TV show pitch deck examplesfrom successful pitches are rarely made public — they contain confidential network strategy, unreleased character information, and deal-sensitive framing. What we can share is the structural anatomy of decks that have sold shows, drawn from MY Entertainment's 25-year pitch history.
Here is what the best-performing pitch decks we have seen (and used) have in common:
The logline owns the first page
Every winning deck puts the logline front and center — not buried in slide 4. If the buyer has to hunt for what the show is, they are already distracted.
Characters are specific, not generic
The character slides in the best pitch decks do not describe a type of person — they describe a specific individual with a specific conflict. "A third-generation auctioneer in rural Texas who is racing to save his family's business from bankruptcy" is sellable. "An interesting entrepreneur" is not.
Comps are current and on-network
The best pitch deck examples we have seen use comp shows from the past two to three years, from the specific network being pitched. "Your audience already watches X — this is the next step" is more persuasive than any abstract comparison.
The production team slide is a closing argument
The final content slide answers: "Can these people actually make this show?" Logos, key credits, and a brief track record summary. A production partner like MY Entertainment provides the credibility that transforms this slide from weak to convincing.
The annotated template below gives you the structural framework from these examples. The free PDF download contains slide-by-slide guidance so you can apply these lessons to your specific concept.
TV Pitch Template — What's Included
The free download on this page is a complete TV pitch template in PDF format. It is not a generic presentation template — it is built specifically for unscripted television pitches, with guidance on what commissioning editors at cable networks, broadcast channels, and streaming platforms expect to see in each section.
The TV pitch template covers eight sections:
- Title & Logline — your show in one sentence
- The Hook / Why Now — cultural moment or urgency angle
- Show Format — episode count, structure, production model
- Characters / Talent — specific people, not types
- Episode Arc / Season Map — proof the format sustains
- Target Audience — demographics, psychographics, comp shows
- Competitive Landscape — current comps, your differentiation
- Production Team — credentials that say "we can deliver this"
Each section of the TV pitch template includes annotated guidance — not just blank boxes, but explanations of what to write, how much detail to include, and what mistakes to avoid. Download it free above.
The Eight Slides — Annotated
This is what the template covers — each slide explained with guidance on what to include.
How to Use This Template
Start with Slide 01 — the logline. If you can't write a single clear sentence describing your show, no amount of strong slides in the other seven sections will save the pitch. The logline is the filter. Get it right before you build anything else.
Customize every slide to your specific show.
Generic language is the pitch-deck killer. Replace every placeholder with specific details about your concept, your characters, and your target network. Buyers read dozens of decks; yours needs to feel specific.
Know your target network before you fill in Slide 06.
The audience slide and the competitive landscape slide (Slides 06 and 07) only make sense relative to a specific buyer. If you're pitching Travel Channel, your comps are Travel Channel shows. Build this deck for one network at a time.
Pair the deck with a sizzle reel.
The deck explains the show; the reel shows it. In today's pitch environment, a deck alone is significantly weaker than a deck-plus-reel package. If you don't yet have a reel, include a production plan for it in Slide 08.
Keep it to 10–15 slides.
Add a cover slide and a contact/next-steps slide to the eight template slides for a 10-slide deck. If you feel the need to go past 15 slides, you're adding slides that should be in a separate treatment document — not the deck.
For a complete walkthrough of the pitch process — from concept to commission — read our guide on how to pitch a TV show, which covers the deck structure, sizzle reel role, who buys, and common mistakes.
Frequently Asked Questions
What should be in a TV show pitch deck?
A TV show pitch deck typically contains eight sections: title and logline, the hook or why-now, show format details, character or talent profiles, episode arc or season map, target audience, competitive landscape, and production team credentials. The deck should be 10–15 slides and designed for a 5–10 minute verbal walkthrough in a pitch meeting.
Are there TV show pitch deck examples I can look at?
Yes. The best TV show pitch deck examples are from shows that actually sold — but most are never made public because they contain confidential network information. The next best thing is a detailed annotated template from a production company with a real track record. The template on this page is based on the structure MY Entertainment uses for our own network submissions — refined from 25 years and hundreds of pitches to Discovery, PBS, A&E, Max, and 28+ other buyers. Each slide includes guidance on what to write and what to avoid, based on what commissioning editors respond to.
Where can I find a free TV pitch template?
The download on this page is a free TV pitch deck template — no email required, no paywall. It is an 8-slide annotated template built from MY Entertainment's 25-year pitch playbook. It covers every section a commissioning editor expects to see: logline, format, characters/talent, episode arc, target audience, competitive landscape, and production team. Download it and have a pitch-ready document structure in a day.
Is this a free TV pitch deck template?
Yes. The template on this page is completely free — click the download button above and save the PDF to your device. No account, no email submission, no paywall. It is MY Entertainment's own pitch deck structure, shared freely because we believe better-prepared pitches are better for everyone in the unscripted TV industry.
How many slides should a TV pitch deck have?
10 to 15 slides is the standard for an unscripted TV pitch deck. Fewer than 10 usually means underdeveloped ideas in key areas (characters, episode arc). More than 20 slides tests executive patience and buries your strongest material. The template in this download is 8 content slides — add cover and contact slides for a 10-slide deck.
Is a pitch deck the same as a treatment?
No. A pitch deck is a presentation-format document (slides) built for the pitch meeting — visual, concise, scannable in 30 seconds. A treatment is a longer written document (3–20 pages) that details format, episode structure, character backstory, and creative vision. Both are often requested during development; the deck typically comes first.
Do I need a sizzle reel as well as a pitch deck?
Yes, if at all possible. A pitch deck asks the commissioning editor to imagine your show; a sizzle reel shows them. In the current pitch environment, a deck-only package is significantly weaker than a deck-plus-reel package. MY Entertainment recommends producing both as an integrated pitch system rather than two separate deliverables.
Can I use this template for a scripted TV show?
This template is optimized for unscripted and reality TV formats, which is MY Entertainment's primary genre. For scripted series, the structure differs — you would replace the "characters/talent" section with a cast list and character breakdown, add a pilot script excerpt, and adjust the format section to address writers' room and episode scripts. The core sections (logline, format, audience, comps, team) apply to both.
Need More Than a Template?
MY Entertainment doesn't just provide templates — we build the full pitch package, produce the sizzle reel, and submit directly to commissioning editors at your target network. If your concept is ready for a real partner, reach out.
Work With MY EntertainmentAlso read: How to Pitch a TV Show · What Is a Sizzle Reel? · Our Production Services · What Is a TV Show Bible?